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Best practices for communicating research outcomes to many audiences: Lessons from climate and health science

OptumLabs focuses on research projects with strong translation potential to help drive health system improvements. We’re offering a Translation in Motion webinar series to create a dialogue on making translation work — through influencing policy, generating provider and consumer awareness, and leading health system change aimed at supporting better health. This series will engage OptumLabs partners and other experts to share important perspectives on translation approaches and success factors.

Join us for our first session as Renee N. Salas, from the Department of Emergency Medicine at Massachusetts General Hospital, Harvard Medical School, and the Harvard T.H. Chan School of Public Health, reflects on lessons she’s learned in disseminating climate science research. These communications perspectives can be useful no matter what research domain you work in. Topics covered will include:

  • Framing research questions to ensure the results can be actionable
  • Establishing a framework for thinking about promotion and dissemination beyond the peer-reviewed manuscript
  • Understanding the importance of storytelling through science
  • Creating messaging to a wide array of audiences including lay press, policy makers, patients and the general public
  • Sharing best practices in establishing trust with your audience and personalizing the message
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Renee N. Salas, MD, MPH, MS
Department of Emergency Medicine, Massachusetts General Hospital Harvard Medical School
Harvard T.H. Chan School of Public Health

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